Introduction of NIMA:
We are very glad to introduce The Network of Indian MICE Agents. NIMA as we proudly call it will showcase the network strength of Indian MICE agencies who are contributing to the growth of this sector. It will help us showcase the Indian Meetings and Events industry to the world and take it to the next level of growth. The will operate with an aim to keep members updated on Global activities.
It would be a leap forward for the very fragmented Indian MICE industry which has little, if any subject expertise and no clout to bargain at a consolidated level even though it is fast growing and showing a tendency to become a large industry in itself. We are also witnessing the emergence of new destinations within the country as well as some newer and not so explored destinations being requested by clients and Travellers. We also reckon the importance of players and agencies from Tier II and Tier III cities which are developing rapidly, attracting MICE business from local networks and chapters.
- To kick start the Network, we plan to bring on board about 50 MICE and business travel suppliers from India along-with Indian hotels and properties and other suppliers such as technology and event planners.
- Also on an ongoing basis, members would be informed about MICE related events happening around the World in a calendarised manner so that they can plan their travel accordingly
The Network would endeavour to arrange at least two Study Trips per year to various countries as we believe that “One cannot promote a Destination to the clients unless we ourselves are convinced about it.
- It would also be a platform for sharing of knowledge on MICE (outbound) and a network to synergize core values of doing outbound business and addressing specific requirement at the individual level.
- The Network also encourages members to register for online destination training programmes and Webinars to keep themselves abreast of the latest developments.
We welcome all Indian MICE outbound players to come and support this initiative whole-heartedly !