


Balanced Scorecard (Robert S. Kaplan)
Marsoni
M251S
Get it in 3 business days with 1 day shipping.
Friday, May 29
Balanced Scorecard (Robert S. Kaplan)Kaplan und Norton haben mit der Balanced Scorecard ein bahnbrechendes Managementsystem entwickelt. Der Grundgedanke der Balanced Scorecard liegt darin, dass sich der wirtschaftliche Erfolg von Unternehmen aber auch anderer Organisationen auf Einflussfaktoren grndet, die hinter den finanziellen Zielgren stehen. Zur Steuerung einer Organisation ist es erforderlich, dass aus der Strategie klar formulierte, messbare und kontrollierbare Steuerungsgren
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